Design Logo |
Design Logo
Evolution into more adventurous design logo territory
spawned the birth of second-generation design logo sites: interactive sites.
Here a company's design logo hope was to mine data, with the intent that this
information would help it better understand the consumer. This collection of
design logo data would build a profile on a consumer and, in theory, provide
the design logo company with a rich understanding of the consumer's lifestyle
and spending habits. The hope was to benefit both the consumer and the design
logo company. Usually this was accomplished by giving something to the consumer
in exchange for filling out a brief customer design logo profile. Case in
point: The New York Times gave free access to its online design logo to those
who completed such a form. The form requested personal profile and asked
permission to e-mail information that the design logo company thought might be
relevant to the user. Once this was completed, the user had daily access to the
design logo and the Times had a "cookie" (an informational retrieval)
embedded in the user's computer. In theory, this cookie could provide a stream
of design logo information, including following the consumer's online navigational
history.
Attention was paid to the design logo experience, but only
as it applied to the content of the product or design logo service offered. If
a company had a fun product or design logo service, the experience was made
more playful; more businesslike products or design logo services gave a more
straightforward experience. Although a plethora of data was collected, many
design logo companies did not know where to go with this information, where to
store the ever-increasing supply being poured into their design logo system or
how to use it.
What was emerging was an exploration into the user
expectations and, in fact, into the way future design logo business would be
conducted and branded. Great effort was taken to ensure that consistent design
logo branding emerged between the content of the product or design logo
service, but contextual branding was only hinted at.