how to design a logo in illustrator farm industry
One of the main roles in the company's 'brand' or 'corporate image' is its identity.
In most cases, identity design is based around visual devices used in a company, mostly arranged in a set of guidelines. These guidelines that form identities mostly adjust how identities are applied across multiple media, using approved color palettes, fonts, layouts, measurements and so on. These guidelines ensure that the company's identity is forever coherent, which at its core, indicating the brand as a whole, is recognisable.
The company's identity or 'image' consists of many visual devices:
Logo (Symbol of all identities & brands)
Stationary (Letterhead + business card + envelope, etc.)
Sales Kits (Flyers, brochures, books, web web, etc.)
Products & Packaging (Products sold and packaging)
Uniform (Clothing worn by employees)
Signage (Interior & exterior design)
Message & Action (Message delivered via communication mode not immediately or directly)
Other Communications (Audio, smell, touch, etc.)
Any visuals that represent the business.
All of these things form an identity and must support the brand as a whole. But logos are corporate identities and brands that are fully wrapped into one identifiable sign. This sign is the avatar and emblem of the business as a whole.
What is a logo?
The logo is for identification.
The logo identifies the company or product through the use of a sign, flag, emblem or signature. Logos do not sell the company immediately or rarely describe the business. The logo gains its meaning from the quality of the objects it symbolizes, not the other way around - the logo is available for identity, not for explaining. In short, what the logo means is more important than what it looks like.
To illustrate this concept, think of the logo like a person. We are more content to be called by our names - Budi, Karin, Samuel - than by our confusing and forgotten self-descriptions like "men who forever wear pink and brunettes". With this similar step, a logo should not literally describe what a business is cashing in but, identify the business along with recognizable and memorable steps.
It's important to note that only after a logo becomes familiar, does it benefit as it is intended to run many similar things just as we have to learn people's names to identify them.
The logo identifies the business or product in the simplest form.
So, and we designed organic processing, with dynamic colors suitable for logos?
/ iLUSTRASI your business good luck always
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