how much to design a logo
|how much to design a logo|
Things to note in the logo design for your business.
Tips and Tricks for Designing a Good and Efficient Logo so that your product consumers are aware of your business and include likes to order your products.
Logo or which we often encounter with the meaning of symbol, is a visual identity that we often encounter in various conditions. The visual picture that defines many of these things is very closely related to the busyness of branding and marketing of a company, which is generally used as a marker and quality of business as well as a means to build a consumer impression of the company.
Not just to symbolize an organization, logos are now often used to depict an individual carrying, moment, object and everything that requires a particular depiction to be poured into a visual object.
For more than one large number of those in the business world, the logo is likened to a mirror in which there is a meaning, vision and ideology of the organization and company they are involved in. Whatever the shape, a good logo is able to be a symbol and message to communicate with customers.
To be able to communicate properly, the logo ideally includes needing to be lightly recognized, simple, flexible and able to be placed in various spaces, media, sizes and backgrounds without the need to lose the form and essence of the logo itself. Logos should need to bring inspirational impressions and give additional postif vibes for consumers more people in it.
Then how to create a logo that matches the qualification, more than one tips and tactics that can be worked out are as follows:
Know the benefits and objects of logos
From the brief discussion about the logo above, surely you are able to draw the presumption of benefits and objects of logo creation. The main purpose of a logo is to create a depiction of a brand or company. The logo will not immediately describe the quality of the entity, but the form of the logo itself often does not depict immediately what the entity is like.
The logo shape does not need to follow the object & brand form, for example the example of the entity in the form of candy products does not mean the logo needs to use the form of candy. Or if the entity is in the form of printing services does not mean that the logo needs to draw paper or document sheets. Because if it is like that, then there will be confusion towards the market and consumers. To avoid the following, the logo should be made as unique and interesting as possible.
In relation to a brand identity, the logo is likely just one of the other visual identity attributes. Therefore it is necessary to know that simply creating a logo alone is not enough to build presepsi and brand awareness in the community.
Get to know good and effective logo requirements
Can be described
When creating a logo you should be sure if the logo that you will make lightly inferred more for the consumers.
The logo must be descriptive and able to tell the essence of a brand and company, and also represent what it wants to convey and communicate.
Another alternative is when you get the name of a brand that is lightly remembered so it's an opportunity to be implemented into a logo.
2. Simple and Memorable
Create a memorable and lightly remembered logo. In addition to making interest in the minds of consumers a simple logo will also give an additional place and a good impression for anyone who sees it.
In contrast to logos that seem abstract and difficult to remember, people tend to lightly let brand entities expressed with abstract visuals be complicated because it will be difficult to infer and associated with the impression and identity of the brand.
You also need to be able to predict whether the logo you're creating will be liked by everyone.
If the memorable principle you've applied in the logo design you created, surely this principle is certainly achievable. A good logo will certainly be easy to remember many people and will not be snared by the times.
One example is coca-cola's logo which has a distinctive carrying of the font, which apparently has been around since th. Th. 1885, and is still in use today.
It can be compared to the changes in the logo of its rival brand 'Pepsi' which often changes every more than a year, but Coca-Cola is always consistent with its red logo and distinctive font style.
The originality of a logo so salasatu aspect needs to be in the design of a logo, so that when others watch your logo, they will not remember other products not just your products & brands.
What will you remember when you witnessed a tick signal? Surely you will soon remember a famous sports fashion brand, Nike. Or when you watch a picture of a bitten apple? You've certainly been able to guess that the following logo is apple inc.
Then if you realize that the apple logo that is bitten here is someone else's, then in the meanday you will also stamp the following logo as plagiarism and work that is not orsinil.
5. Does not cause any other meaning
Designing a logo includes listening to other aspects, one of which is not creating an ambiguous logo or being able to cause presepsi and other meanings. It is not uncommon to find logos that are only made because emphasize the aesthetic side without listening to the main essence of the logo.
To solve this you are able to eliminate more than one company that feels less suitable with the brand image and logo entity. Avoid creating complex, complicated and confusing details. The logo needs to always be recognized even if it uses mirror effects, rotate, flipped to the left or right side.
A logo is not only simple, lightly remembered and timeless, but needs to be versatile. What is meant is that the logo needs to be able to be applied in various media with a wide range of materials.
Ideally the logo is designed in vector file format so that it can be customized in any size and form, both vertically and horizontally.
To circumvent this, the logo should be designed first by using a choice of black and white colors only, so that one who watches is able to focus on the concept and shape of the logo before moving on to a more complex composition.
7. Relevant to Business Brand / Company
The logo you create must match the object of the brand or product. You need to practice learning colors so that you can customize what color might match the brand you're about to create.
For example, in designing logos for women's fashion brands generally the colors used tend to be softer and feminism with a choice of fonts that have a smooth and in firm shape.
One of the most important things, a logo doesn't need to show what products and services they sell. Suppose the car logo does not need to be in the form of a car, a mobile logo that does not need to use a mobile phone. Although there is more than one brand & famous brand that uses design techniques like the one in question.
8. Trend Approach
Related to the previous timeless principle, creating a logo based on a trend will only last when the trend is in, then when the trend changes the logo design the following will come out old and outdated.
Try creating a logo that is timeless so you don't have to redesign the logo. Because once you redesign a logo then you've not immediately reset someone else's memory of the brand and the corporate entity. This is very inefficient and will obliterate the time and ideas you have.
9. Color Options
The choice of colors and logo components greatly changes the finish and quality of your design logo. Choose wisely about what you need to be in one of your logo compositions. Too many colors will make your logo feel let down and confusing.
Try designing a logo with at most 3 or 4 colors. Or if you actually need more colors try to do it by making a logical and good-looking alloy. Surely for now you need to be more aware of the principles and theories of color psychology.
10. Proper Font Selection
Although it seems trivial, fonts hold the necessary benefits to the logo you're about to design. Each font has its own carrying and feel. For example, a classic font will cause an official and luxurious feel.
Notched fonts will come out more playfull and informal. Choose a font that matches the image and impression you want to display including the need to match the carrying of the brand and the corporate entity.
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